Nicole Vinson in

Nicole Vinson

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Vice President, Global Digital, Media & Omni-Shopper Experience at Kellanova
📍 Denver Metropolitan Area, United States

Nicole Vinson is the VP of Global Digital, Media & Omni-Shopper Experience at Kellanova, leading marketing transformation with 18+ years of experience. A Santa Clara University alumna, she specializes in leveraging AI and data for brand growth. Colleagues describe her as energetic, strategic, and an inspiring partner with a deep knowledge of the marketing ecosystem.

She spearheaded a partnership with Vidmob that won a Digiday award for using AI to analyze ads, identifying creative guidelines that forecast performance with 83% accuracy.

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Experience
24 Years
Current Role
Vice President, Global Digital, Media & Omni-Shopper Experience
Job Level
Senior
Location
Denver Metropolitan Area, United States
Personality Overview

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Priorities

Topics Nicole cares about

AI-Powered Creativity
Won an award for a project that used AI to analyze creative elements in advertising, identifying what drives performance and turning creativity into a measurable growth driver.
Omni-Shopper Marketing
A core focus of her career, she leads initiatives to create a seamless experience for consumers across all digital and physical touchpoints.
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Career

Work history

10-2023
Vice President, Global Digital, Media & Omni-Shopper Experience
Kellanova
1-2022 - 10-2023
VP, Global Digital, Media and Omni-shopper Experience
Kellogg Company
4-2019 - 1-2022
Sr. Director Global Omni-Shopper and Digital Consumer Marketing
Kellogg Company
1-2018 - 4-2019
Director, eCommerce
The Hain Celestial Group
3-2017 - 1-2018
Group Director, eCommerce
The Integer Group
In the press

Media appearances

Backstage with Kellanova – Interview with Nicole Vinson (Vice President, Global Digital, Media & Omni‑Shopper Experience). Featured in YouTube
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Nicole Vinson – Speaker Profile (Vice President, Global Digital, Media & Omni‑Shopper Experience, Kellanova). Featured in MMA / Marketing + Media Alliance
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Education
2000 - 2004
Bachelor of Applied Science (BASc)
Santa Clara University Leavey School of Business
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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