Nicolle Gonçalves Santos

Judge
DISC Type : Dc

New Business Development Manager at EF Education First

São Paulo, São Paulo, Brazil

Overview

Nicolle Gonçalves Santos is a New Business Development Manager at EF Education First, specializing in forging B2B partnerships within the education sector. With an MBA from USP, she focuses on integrating bilingual programs and international exchanges for schools. Colleagues describe her as committed, meticulous, and clear in her communication.

Passionate about turning potential into possibility through education, Nicolle finds deep meaning in her work. She maintains a strong, emotional connection to her alma mater, Universidade Presbiteriana Mackenzie, often reflecting on how the experience shaped her professional journey and personal dreams.

She holds unique certifications as a Positive Discipline Educator for both early childhood and classrooms.

Personality Overview

Quality Focused

Objective Thinker

Generally Skeptic

They are less concerned about the product and more about its potential impact.  They put a lot of effort into ensuring personal success. They prefer to move quickly, and expect the same from others.

Topics They Care About

Global Education
Her career is dedicated to opening the world through education, crafting partnerships that provide international and cross-cultural experiences for students.
B2B Partnerships
She has extensive experience structuring and managing B2B areas, overseeing the full sales cycle from prospecting to closing deals with schools and companies.
Language Proficiency
She actively promotes English language learning, highlighted by her recent social media posts about EF's annual English Proficiency Index (EPI).

Media Appearances

Nicolle has no verified media appearances

Work History

6-2024
New Business Development Manager at EF Education First
11-2023 - 6-2024
International Exams & New Business Development Manager at Cultura Inglesa
5-2023 - 11-2023
New Business Development Manager at Cultura Inglesa
2-2023 - 5-2023
Corporate Business Manager at Cultura Inglesa
1-2022 - 10-2022
Head of B2B at EBAC - Escola Britânica de Artes Criativas e Tecnologia

Education

2010 - 2014
Advertisement with Emphasis in Marketing from Universidade Presbiteriana Mackenzie
9-2021 - 9-2022
Master of Business Administration - MBA from USP - Universidade de São Paulo

More Information

Social Presence :

Prographics :

Exp : 9 Location : São Paulo, São Paulo, Brazil Job Level : Middle Designation : New Business Development Manager at EF Education First
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Insights For Selling To Nicolle

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Get to the point quickly instead of spending time doing small talk
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Avoid being a storyteller and don’t try to oversell
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nicolle is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Nicolle

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Nicolle move?

  • If convinced, they can reach decisions quite fast.
  • Can Nicolle take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Nicolle

Personality Compatibility


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