Nik Valentine in

Nik Valentine

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Global Head of Strategic Marketing at JOE & THE JUICE
📍 United Kingdom

Nik is the Global Head of Strategic Marketing at JOE & THE JUICE, with extensive brand leadership experience at iconic companies like Red Bull and The Yacht Week. He holds a Bachelor of Engineering from The University of Manchester. Colleagues describe him as a highly inspiring, innovative, and creative leader with a strong commercial understanding.

Since moving for his new role, Nik has enthusiastically embraced Scandinavian culture. He humorously refers to himself as a "certified Scandinavian" and mentions enjoying local customs like saunas and filter coffee.

He led The Yacht Week through a major turnaround, delivering 30% year-over-year growth and the companys highest revenue year, reversing a three-year sales decline.

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Experience
13 Years
Current Role
Global Head of Strategic Marketing
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Nik cares about

Strategic Partnerships
He recently emphasized seeking agency partners that provide strategic thinking and commercial understanding, not just implementation, to fuel the next phase of growth.
Experiential Marketing
He has conceptualized and delivered major event marketing campaigns for Red Bull and is recognized as an expert in creating powerful launch moments for events.
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Career

Work history

1-2025
Global Head of Strategic Marketing
JOE & THE JUICE
8-2024
Brand Consultant
Self-employed
5-2023 - 6-2024
Global Brand Director
Yacht Week
3-2020 - 5-2023
Marketing and Sales Director
Yacht Week
12-2017 - 3-2020
Sports Marketing Manager - Events
Red Bull
In the press

Media appearances

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Education
Bachelor of Engineering (BEng)
The University of Manchester
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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