Ninalouise Rasmussen in

Ninalouise Rasmussen

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Denmark - Sales & Marketing Director at Harboes Bryggeri
📍 Copenhagen, Capital Region of Denmark, Denmark

Ninalouise Rasmussen is the Sales & Marketing Director for Denmark and Global Marketing Director at Harboes Bryggeri, with P&L responsibility. Educated at the University of Southern Denmark, she has extensive experience from Haribo and Harboes, specializing in brand relaunches and leading high-performance teams in the consumer goods sector.

She describes herself as a "consumer behavior and customer journey-nerd. " Passionate about mentorship, she guides marketing professionals in Copenhagen and is a vocal advocate for female leadership, encouraging women to be assertive and heard in professional discussions.

Ninalouise was named to the "M-List 2025, " which recognizes the most talented and influential marketing profiles in Denmark.

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Experience
15 Years
Current Role
Denmark - Sales & Marketing Director
Job Level
Mid-senior
Location
Copenhagen, Capital Region of Denmark, Denmark
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Ninalouise cares about

Bold Advertising
Her #NailedEnergy campaign was nominated for a True Award. She admires brave and unconventional marketing, celebrating its creativity and impact.
Female Empowerment
She actively discusses challenges women face in business, such as being interrupted in meetings, and encourages finding and using one's voice.
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Career

Work history

10-2024
Denmark - Sales & Marketing Director
Harboes Bryggeri
2-2022
Global Marketing & Category Director
Harboes Bryggeri
9-2019 - 1-2022
Marketing & Category Director - Nordics
Haribo Nordics
7-2018 - 8-2019
Head of Nordic Category Management & Business Development
Haribo Nordics
8-2017 - 7-2018
Senior Nordic Category Manager
Haribo Nordics
In the press

Media appearances

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Education
2010 - 2012
M.Sc.
Syddansk Universitet - University of Southern Denmark
2007 - 2010
B.A.
Syddansk Universitet - University of Southern Denmark
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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