Nitin Kumar

Critic
DISC Type : C

Chief Technology Officer at LiftLab

Bengaluru, Karnataka, India

Overview

Nitin Kumar is the Chief Technology Officer at LiftLab, leveraging over 18 years of experience to translate complex AI visions into business success. A graduate of the Wharton CTO Program, he has a notable history of building AI and research divisions from the ground up. Colleagues often describe him as an exceptional and instrumental born leader.

Outside of his professional life, Nitin is deeply passionate about endurance sports, including participating in marathons, cyclothons, and trekking. He balances this with cultural pursuits, enjoying art, music festivals, and theatre. He is driven by a mission of continuous learning in both his personal and professional endeavors.

Interesting fact: Nitin aspires to conquer the Seven Summits, the highest mountains on each of the seven continents.

Personality Overview

ROI Driven

Precise

Critic

It is very likely that they will negotiate pricing or other important terms.  They prefer to analyze logically and value objective facts over emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

AI in Marketing
As the CTO of LiftLab, an AI-driven marketing effectiveness platform, he is focused on creating tools that simplify marketing analytics and deliver insightful answers.
Building AI Teams
Throughout his career at companies like C5i and EY, he has repeatedly spearheaded the creation of AI labs and research divisions, growing them from scratch into impactful units.
Endurance Sports
He is an avid participant in marathons, cyclothons, trekking, and hiking, driven by a personal goal to climb the Seven Summits.

Media Appearances

Nitin has no verified media appearances

Work History

9-2023
Chief Technology Officer at LiftLab
6-2021 - 8-2023
Associate Vice President at C5i
9-2019 - 6-2021
Senior Director at C5i
8-2018 - 9-2019
Director at C5i
4-2018 - 8-2018
Senior Architect at EY

Education

12-2022 - 2023
Chief Technology Officer Program from Wharton Executive Education
Master of Business Administration - MBA from Rabindranath Tagore University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Bengaluru, Karnataka, India Job Level : Leadership Designation : Chief Technology Officer at LiftLab
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Insights For Selling To Nitin

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be ready for penetrating questions and critical examination of your pitch
  • Be formal and objective, they will appreciate it more

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nitin is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Nitin

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Nitin move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Nitin take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Nitin

Personality Compatibility


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