Norm Tousignant

Go-getter
DISC Type : d

CFO at The Food Group

Lutz, Florida, United States

Overview

Norm Tousignant is a long-standing CFO at The Food Group, a WPP company, with deep expertise in advertising agency finance from previous roles. He holds an MBA from the University of Tampa and is described by former students as an "extremely knowledgeable" professional who applied his experience directly to his teaching.

Norm demonstrates a clear passion for mentorship and education, having served as an Adjunct Professor of Accounting at the University of Tampa for over seven years. He is also committed to personal development, highlighted by his completion of courses on building resilience.

Unique fact: He has successfully balanced a long-term corporate CFO career with a parallel role in academia as a university professor.

Personality Overview

Challenger

Vision Oriented

Direct & Candid

They don’t always try to control the conversation but neither do they like yielding it fully.  They respond well to confident salespeople. They care equally about the product and its potential impact.

Topics They Care About

Ad Agency Finance
[Predicted] With over 30 years of experience as a CFO for advertising and marketing agencies like The Food Group and Harris Drury Cohen, he is an expert in this niche.
Accounting Education
Served as an Adjunct Professor of Accounting at the University of Tampa for over seven years, where he was praised for making complex material relevant and concise.
Food Industry Trends
He has shown interest in the operational shifts and challenges within the restaurant and food service sector, particularly in response to major events.

Media Appearances

Norm has no verified media appearances

Work History

2-2003
CFO at The Food Group
1-2008 - 5-2015
Adjunct Professor of Accounting at University of Tampa
President at EAS User Group
CFO at HDC Advertising
CFO at Harris Drury Cohen

Education

2005 - 2007
MBA from University of Tampa - John H. Sykes College of Business
1973 - 1977
BS from Bryant University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Lutz, Florida, United States Job Level : N/A Designation : CFO at The Food Group
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Insights For Selling To Norm

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Be crisp while making the pitch

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Norm is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Norm

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Norm move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Norm take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Norm

Personality Compatibility


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