Ollie Scheers

Observer
DISC Type : ci

Chief Technology Officer at Huel

London, England, United Kingdom

Overview

Ollie Scheers is the Chief Technology Officer at Huel, where he leads the data and technology teams. Described by colleagues as a creative, number-driven, and invaluable leader, he specializes in leveraging data, AI, and automation to scale e-commerce businesses. He holds a postgraduate diploma from The Chartered Institute of Marketing.

Personally, Ollie is passionate about experimenting with new AI technologies to create fun, personal projects, such as building real-time video chat applications for his children. He is dedicated to team development, running internal AI learning sessions to empower his colleagues with new skills.

He is known for communicating complex ideas primarily through the medium of memes.

Personality Overview

Example Seeker

Value Driven

Assertive

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They ask a lot of questions and rely heavily on information and collaterals.

Topics They Care About

Generative AI Applications
He regularly shares insights and personal projects using generative AI tools like n8n, ElevenLabs, and Runway for real-time, interactive experiences.
Data-Driven Automation
He is passionate about automation and has shared experiments with building multi-agent AI systems to analyze business data for commercial teams.
E-commerce Scaling
He has extensive experience leading e-commerce and digital product teams at high-growth companies like Huel and notonthehighstreet. com.

Media Appearances

Contentsquare Partners With Nutrition Brand Huel To Support Company’s Digital Innovation Strategy. Featured in Business Wire

See Now

Work History

5-2021
Chief Technology Officer at Huel
5-2018 - 5-2021
Ecommerce Director at Huel
2-2017 - 5-2018
Ecommerce Director at notonthehighstreet.com
9-2016 - 2-2017
Head of Merchandising at notonthehighstreet.com
5-2015 - 8-2016
Head of Digital Product at notonthehighstreet.com

Education

2004 - 2008
BA (Hons) from Nottingham Trent University
2009 - 2010
CIM Postgraduate Diploma in Marketing (dipM ACIM) from CIM | The Chartered Institute of Marketing

More Information

Social Presence :

Prographics :

Exp : 18 Location : London, England, United Kingdom Job Level : Leadership Designation : Chief Technology Officer at Huel
URL has been copied!

Insights For Selling To Ollie

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Focus on immediate action-items rather than the larger goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ollie is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Ollie

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Ollie move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Ollie take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Ollie

Personality Compatibility


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