Orange Buensuceso

Questioner
DISC Type : c

Director of San Francisco | Associate at Ferguson Pape Baldwin Architects

San Francisco, California, United States

Overview

Orange Buensuceso serves as the Director of the San Francisco office and an Associate at Ferguson Pape Baldwin Architects. A graduate of the University of California, Berkeley, they have advanced through the firm from Project Manager, specializing in managing complex science, technology, and higher education projects.

Outside of their primary role, Orange is deeply committed to sustainable design and professional development, serving as the President of the I2SL Northern California Chapter. They are passionate about sharing knowledge on laboratory design with emerging professionals in the life science industry.

Unique fact: Orange is the President of the International Institute for Sustainable Laboratories (I2SL) Northern California Chapter.

Personality Overview

Systematic

Value Seeker

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. They prefer to fully evaluate every situation.

Topics They Care About

Sustainable Labs
Serves as the President of the I2SL Northern California Chapter, an organization dedicated to sustainable laboratory design, engineering, and operation.
Life Science Facilities
Manages complex architectural projects for the life science market and actively educates others looking to enter the industry.
Professional Mentorship
Organizes and promotes educational webinars through the I2SL Emerging Professionals Committee to foster the growth of new talent in lab design.

Media Appearances

Orange Buensuceso FPBA | Ferguson Pape Baldwin Architects. Featured in Ferguson Pape Baldwin Architects (official website)

See Now

Work History

1-2026
Director of San Francisco | Associate at Ferguson Pape Baldwin Architects
2-2023 - 1-2026
Senior Project Manager | Associate at Ferguson Pape Baldwin Architects
2-2020 - 2-2023
Project Manager | Associate at Ferguson Pape Baldwin Architects
1-2018 - 2-2020
Project Manager at Flad Architects
1-2017 - 2-2020
Project Architect at Flad Architects

Education

BA from University of California, Berkeley

More Information

Social Presence :

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Exp : N/A Location : San Francisco, California, United States Job Level : N/A Designation : Director of San Francisco | Associate at Ferguson Pape Baldwin Architects
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Insights For Selling To Orange

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Orange is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Orange

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Orange move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Orange take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Orange

Personality Compatibility


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