Parth is a two-time founder and the current founder of Cohack, an AI-powered command center for marketing teams. A graduate of IIT Bombay, his expertise lies in leveraging generative AI to streamline marketing workflows, turning ideas into multi-channel campaigns in minutes. His background includes roles at Korn Ferry and Citi.
Parth is deeply invested in the creator economy and the evolving digital landscape, particularly how Gen Z interacts with brands. He focuses on building communities through personalization and gamification. His interests also include top-tier business strategy, following firms like BCG and Bain & Company.
Unique fact: Parth co-founded Jelly Card, which was described as "Indias First Pay By Post Card for Creators. "
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