Patrick C.

Inspirer
DISC Type : di

Head of Product Marketing at Arrived

United States

Overview

Patrick is a senior product marketing leader at Shopify with deep expertise in go-to-market strategy, SaaS monetization, and retail technology. He was instrumental in scaling Sprout Social from an early stage through its IPO and later drove pricing strategies at Square. He is a graduate of Dartmouth College.

He is passionate about the role product marketing plays in aligning customer needs with product value and has a keen eye for brand storytelling and execution, as seen in his praise for recent product launches.

Unique fact: Patrick was the second product marketing hire at Sprout Social, joining when the company had fewer than 100 employees and seeing it through hypergrowth to its IPO.

Personality Overview

Charming & Persuasive

Decisive

Fast Adopter

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

Bringing Products to Market
He leads all aspects of commercialization and go-to-market strategy for major hardware and software launches at Shopify, and previously for Square and Sprout Social.
SaaS Pricing & Packaging
He has specific experience driving pricing, packaging, and monetization strategies for SaaS products, a key focus during his time at Square.
Retail & Payments Tech
His recent roles at Shopify (POS Hardware, Retail Payments) and Square (Square for Retail, Afterpay) are centered on technology for retail merchants.

Media Appearances

Patrick Cuttica - Shopify Author Page. Featured in Shopify Blog

See Now

Work History

2-2026
Head of Product Marketing at Arrived
11-2024 - 2-2026
Senior Lead, Product Marketing at Shopify
12-2023 - 11-2024
Product Marketing Lead, Square for Retail (Pricing, Packaging & Monetization) at Square
12-2022 - 12-2023
Product Marketing Lead, Cash App & Afterpay at Square
1-2021 - 12-2022
Senior Product Marketing Manager, Square Staff at Square

Education

2002 - 2006
Bachelor of Arts from Dartmouth College
1998 - 2002
Education details unavailable from Hinsdale Central High School

More Information

Social Presence :

Prographics :

Exp : 19 Location : United States Job Level : Mid-senior Designation : Head of Product Marketing at Arrived
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Insights For Selling To Patrick

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Clearly address the competitive aspects
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Patrick is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Patrick

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Patrick move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Patrick take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Patrick

Personality Compatibility


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