Patrick Murphy is a highly experienced sports marketing executive with over 30 years in the industry, currently serving as CEO of Asia Football Group. A graduate of Trinity College Dublin, his career includes being Managing Director at TEAM Marketing, where he managed UEFA Champions League rights, and founding Catalyst Media Group.
Topics They Care About
Asian Football Market
As CEO of the exclusive commercial partner to the Asian Football Confederation (AFC), his primary focus is developing and monetizing football across Asia.
Sports Media Rights
His career is built on negotiating high-value media and sponsorship rights, from the UEFA Champions League to major AFC competitions.
Commercial Partnerships
He is directly responsible for securing and managing major commercial deals and sponsorships for Asian football's governing body.
Media Appearances
Patrick Murphy – Speaker Profile (Asia Football Group). Featured in Sports Matters North Asia