Patrick Willis

Initiator
DISC Type : Di

Managing Director at Innovative Restaurant Concepts

Biarritz, Nouvelle-Aquitaine, France

Overview

Patrick Willis is the Managing Director of Innovative Restaurant Concepts, with three decades of experience in the global hospitality industry. As the former COO of Marlon Abela Restaurant Corporation, he was instrumental in building an international group of award-winning, Michelin-starred restaurants. He is an honors graduate of The American University of Paris and Clark University.

Described by colleagues as creative, inspiring, dedicated, and professional, Patrick has a deep passion for the hospitality industry. He is actively involved in charitable causes, including Meals on Wheels and Restaurants Against Hunger, demonstrating a commitment to community engagement beyond his professional achievements.

Unique fact: Patrick was inducted into the International Food and Beverage Forum Hall of Fame Society in 2009.

Personality Overview

Impact-Oriented

Conviction Driven

Friendly Challenger

They usually prefer to drive the conversation.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Fine Dining Excellence
He has a long history of developing and operating Michelin-starred restaurants, focusing on the highest standards of food, wine, and service.
Restaurant Brand Building
His expertise includes creating a brand's DNA, vision, and journey, having successfully built an international restaurant group from the ground up.
Quality Local Produce
Publicly advocates for sourcing high-quality products from local farmers and believes in educating consumers about what constitutes good food.

Media Appearances

Patrick has no verified media appearances

Work History

Managing Director at Innovative Restaurant Concepts
COO MARC, Restaurateur Michelin-starred, Entrepreneur at Marlon Abela Restaurant Corporation (MARC)
MARC Consultancies at Marlon Abela Restaurant Corporation (MARC)
Corporate Director Food & Beverage at The Oberoi Group
Various interim Hospitality and Consultancy assignments at General Manager/Consultant

Education

Education details unavailable from Clark University
Education details unavailable from The American University of Paris

More Information

Social Presence :

Prographics :

Exp : N/A Location : Biarritz, Nouvelle-Aquitaine, France Job Level : Mid-senior Designation : Managing Director at Innovative Restaurant Concepts
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Insights For Selling To Patrick

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Acknowledge their status and position during the conversation
  • Look like someone who is on top of their game

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Patrick is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Patrick

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Patrick move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Patrick take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Patrick

Personality Compatibility


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