Paul Laval

Critic
DISC Type : C

Automotive Business Innovation Director at MELEXIS

Valbonne, Provence-Alpes-Côte d'Azur, France

Overview

Paul is an automotive semiconductor veteran with 20 years of experience and currently serves as the Business Innovation Automotive Director at Melexis. A graduate of ENSEEIHT, he leads his team in identifying future trends for EV powertrain and battery technology. Colleagues describe him as responsive and customer-focused.

He describes himself as down-to-earth and practical, always looking for new challenges and areas to discover. Paul has a stated high interest in high-tech products and innovations, reflecting a deep passion for technology that complements his professional focus. He is also certified in advanced cyber resilience.

Unique fact: Paul is the author of a patent related to semiconductor technology, filed in 2023.

Personality Overview

Information Seeker

Precise

Negotiator

They prefer to do logical analysis and value evidence over emotions.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

EV Powertrain Innovation
His team's responsibility is to innovate in EV powertrain and battery applications. He recently co-presented on this topic at a major industry conference.
Silicon Carbide (SiC)
He actively promotes SiC technology online, highlighting it as a major milestone for increasing EV battery range and performance.
Automotive Semiconductors
With two decades in the industry at companies like Melexis and Freescale Semiconductor, this is his core area of deep expertise.

Media Appearances

Paul Laval (Melexis) explains MeLiBu demo car. Featured in YouTube

See Now

Work History

11-2024
Automotive Business Innovation Director at MELEXIS
1-2023 - 11-2024
EMEA car OEM manager & Global Account Manager at MELEXIS
9-2016 - 1-2024
Global Key Account Manager & OEM business development at MELEXIS
3-2013 - 8-2016
Technical Sales Manager at MELEXIS
9-2008 - 3-2013
Key Account Manager at Freescale Semiconductor

Education

2001 - 2004
Engineer from ENSEEIHT

More Information

Social Presence :

Prographics :

Exp : 21 Location : Valbonne, Provence-Alpes-Côte d'Azur, France Job Level : Mid-senior Designation : Automotive Business Innovation Director at MELEXIS
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Insights For Selling To Paul

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be formal and objective, they will appreciate it more
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Do not use very emotional or colorful language
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paul is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Paul

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Paul move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Paul take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Paul

Personality Compatibility


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