Paula Cummings in

Paula Cummings

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Director of Communications at United Christian Broadcasters
📍 Stoke-On-Trent, England, United Kingdom

Paula is a seasoned Communications Director at United Christian Broadcasters with over 25 years of experience in media and PR, starting her career at ITVs "This Morning. " She leads strategy across PR, marketing, and fundraising. People who have worked with her describe her as creative, adaptable, and a great team player.

Originally a "pastors kid" who said she would never go into ministry, Paula is now a Minister-in-Training with Elim Pentecostal Churches and serves on the leadership team at her local church. Her mothers passing was a pivotal moment that focused her on pursuing this calling.

Unique fact: For years, Paula actively resisted the idea of becoming a minister, choosing a media career that was "as far from ministry as you can imagine. "

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Experience
29 Years
Current Role
Director of Communications
Job Level
Mid-senior
Location
Stoke-On-Trent, England, United Kingdom
Personality Overview

How Paula shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Paula cares about

Faith-based Storytelling
Her role at UCB involves leading teams to tell stories that inspire faith and hope across the UK through radio, print, web, and events.
Christian Ministry
She is deeply committed to her personal faith journey and is currently a Minister-in-Training with Elim Pentecostal Churches, something she feels is a core calling.
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Career

Work history

2-2025
Director of Communications
United Christian Broadcasters
4-2023
Minister-in-Training
Elim Pentecostal Church
10-2019 - 2-2025
Head of PR and Marketing
United Christian Broadcasters
10-2007 - 10-2019
Head of PR
United Christian Broadcasters
2003 - 2007
Celebrities Coordinator
World Vision
In the press

Media appearances

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Education
10-2021 - 3-2023
Elim Ministry Foundation Certificate
Regents Theological College
2005 - 2006
Chartered Institute of Public Relations CIPR)
London Metropolitan University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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