Paulina Wodzyńska-Chikhi

Critic
DISC Type : C

Digital Manager at iProspect

Warsaw, Mazowieckie, Poland

Overview

Paulina Wodzyńska-Chikhi is a Digital Manager at dentsu Polska with extensive experience since 2014 in digital marketing for major brands like Orange and Colgate. She specializes in Google Ads, paid media, and digital strategy, leveraging her masters degree from the SGH Warsaw School of Economics to drive results.

Based on her activities, Paulina thrives in an energetic and collaborative work environment. She actively participates in team events like photoshoots and Halloween parties, frequently sharing positive experiences with her colleagues and celebrating team successes at industry awards.

She has co-authored professional reports, including the "Guide to Social Media in Poland, " establishing herself as a subject matter expert.

Personality Overview

Critic

Negotiator

ROI Driven

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They choose to analyze logically and value facts to emotions.

Topics They Care About

Digital Strategy
Her career is built on creating and executing digital strategies for top-tier brands, combining performance goals with brand image objectives.
AI in Marketing
She holds an AI competency certification and shows interest in how AI, emotions, and economic uncertainty impact consumer decisions and brand strategies.
Positive Team Culture
Her social media posts often celebrate a fun and collaborative atmosphere, highlighting team-building events, photoshoots, and award ceremonies.

Media Appearances

Paulina has no verified media appearances

Work History

6-2024
Digital Manager at iProspect
4-2020 - 6-2024
Head of Digital at Media Group Dom Mediowy
2-2018 - 3-2020
Digital Media Manager at Media Group Dom Mediowy
11-2016 - 1-2018
SEM Specialist at Reprise Media Poland
4-2016 - 11-2016
Junior SEM Specialist at Reprise Media Poland

Education

2015 - 2017
Magister (Mgr) from SGH Warsaw School of Economics
2011 - 2014
Licencjat (Lic.) from University of Warsaw

More Information

Social Presence :

Prographics :

Exp : 11 Location : Warsaw, Mazowieckie, Poland Job Level : Middle Designation : Digital Manager at iProspect
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Insights For Selling To Paulina

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Do not use very emotional or colorful language
  • Don’t try too hard to build a relationship with them
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paulina is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Paulina

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Paulina move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Paulina take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Paulina

Personality Compatibility


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