Peggy Gatliff MBA, CPA, FACHE

Evaluator
DISC Type : dcs

Interim Chief Financial Officer Healthcare at Interim Healthcare CFO

Belleair Beach, Florida, United States

Overview

Peggy Gatliff is a results-driven healthcare executive serving as an Interim CFO. With extensive experience in financial and operational management for hospitals and physician practices at organizations like HCA, she specializes in growth initiatives, margin improvement, and revenue cycle operations. She holds an MBA from Saint Leo University and is a Certified Public Accountant (CPA).

Peggy is a member of the Healthcare Financial Management Association and the American College of Healthcare Executives. She actively engages with her professional community, values continuous learning, and believes in the importance of patient experience as a core component of healthcare.

She recently became a Fellow of the American College of Healthcare Executives (FACHE), a significant professional achievement.

Personality Overview

Fast But Analytical

Thorough Evaluator

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Healthcare Finance
Her entire career is focused on financial and operational management in healthcare, including budgeting, financial reviews, and improving EBITDA and contribution margins.
Margin Improvement
A core focus mentioned multiple times in her experience, involving growth initiatives, expense management, and strategic relationships to improve financial performance.
Revenue Cycle Management
Possesses direct experience in improving revenue cycle operations, including charge capture, billing, collections, and denial reduction for healthcare systems.

Media Appearances

Peggy has no verified media appearances

Work History

1-2025
Interim Chief Financial Officer Healthcare at Interim Healthcare CFO
8-2024 - 1-2025
Director of Finance, Hospital Division at BayCare Health System
10-2019 - 9-2024
Interim Chief Financial Officer Healthcare at Interim Healthcare CFO
4-2017 - 8-2019
Chief Financial Officer/Ethics and Compliance Officer at HCA - Northside Hospital and Heart Institute
2-2012 - 3-2017
Division Controller at HCA - West Florida Division

Education

Education details unavailable from University of South Florida
MBA from Saint Leo University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Belleair Beach, Florida, United States Job Level : Leadership Designation : Interim Chief Financial Officer Healthcare at Interim Healthcare CFO
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Insights For Selling To Peggy

During A Call Or A Meeting

DO's

  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Peggy is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Peggy

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Peggy move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Peggy take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Peggy

Personality Compatibility


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