Peter Cantor in

Peter Cantor

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Global Go-To-Market Lead – Operations Software, Digital Industries Automation at Siemens
📍 Surrey, England, United Kingdom

Peter is a global go-to-market leader at Siemens, focused on driving growth through software, AI, and digital transformation. A Chartered Accountant and law graduate from The University of Manchester, his career spans finance, PwC consulting, and senior sales leadership at Philips and Cisco. Colleagues describe him as strategic, collaborative, practical, and a great mentor.

Outside of work, Peter follows professional golf with a keen eye, noting specific moments from major tournaments. He also shows a personal appreciation for photography, proudly supporting his fathers award-nominated work, and appears to be a fan of the rock band Van Halen.

His father is an accomplished photographer who was shortlisted for a 2022 British Photography Award.

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Experience
27 Years
Current Role
Global Go-To-Market Lead – Operations Software, Digital Industries Automation
Job Level
Senior
Location
Surrey, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Peter cares about

Go-to-Market Strategy
Leads global GTM initiatives at Siemens and previously redesigned the operating and GTM models at both Cisco and Philips to accelerate growth.
Digital Transformation
Passionate about helping customers in manufacturing, pharma, and energy use digitization to improve customer experience, empower employees, and optimize operations.
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Career

Work history

8-2025
Global Go-To-Market Lead – Operations Software, Digital Industries Automation
Siemens
3-2023 - 4-2025
Vice President, Sales Strategy, Planning and Operations
Philips
3-2021 - 2-2023
Vice President, Solutions Sales and Strategic Deals, International Region
Philips
1-2020 - 2-2021
Director, EMEAR Sales Specialists and Architectures
Cisco
1-2016 - 1-2020
Director, EMEAR Software Sales and Strategic Engagements
Cisco
In the press

Media appearances

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Education
Chartered Accountant
ICAEW
Bachelor of Laws - LLB
The University of Manchester
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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