Peter Cooper is the CEO of Ascend Consulting and a diesel industry expert with over 25 years of experience. An ASE Master Technician, he specializes in helping truck repair shops boost profitability by optimizing their processes, technology, and training. He is a graduate of Des Moines Area Community College.
Outside of his consulting work, Peter is passionate about sharing knowledge within the diesel industry. He founded the Iowa Training Academy to upskill technicians and hosts the "Beyond The Bay Podcast, " where he discusses key truths and challenges facing shop owners.
Unique fact: Peter started his career turning wrenches on a farm before becoming a nationally recognized industry consultant and speaker.
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