Peter Hamberg

Examiner
DISC Type : cs

Board Member at e-Avrop

Greater Stockholm Metropolitan Area, Sweden

Overview

Peter is the CEO of Hamberg Investment AB, an investment firm where he practices active ownership through board-level involvement. He has extensive experience across the IT, real estate, and gaming industries, holding numerous board positions. He earned his BA from San Francisco State University.

His career shows a significant focus on the online gaming sector, underscored by a long tenure as a board member for NetEnt from 2008 to 2020 and his current board position at Betsson Group. This reflects a deep professional and personal interest in the industrys dynamics.

During his 10 years on the board of the medical technology company C-Rad, he helped increase its value from €30 million to €200 million.

Personality Overview

Status Quo Seeker

Unexpressive

Overcautious

They are always well-planned and adopt a systematic approach.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Active Ownership
As CEO of his investment firm, he emphasizes taking an active role in portfolio companies, often through board representation to drive strategy and growth.
Online Gaming Industry
Has extensive, long-term experience in the gaming sector, including over a decade on the board of NetEnt and a current board seat at Betsson AB.
Value Creation
He highlighted helping grow a company's value from €30M to €200M during his 10-year board tenure, showing a focus on tangible financial growth.

Media Appearances

Peter has no verified media appearances

Work History

1-2021
Board Member at e-Avrop
1-2021
Board Member at 2c8 Global
1-2021
Board Member at ABG Fastena Livsmedelsfastigheter AB
4-2018
Board Member at CtrlPrint
12-2013
Board Member at SchoolSoft

Education

1999 - 2003
BA from San Francisco State University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Greater Stockholm Metropolitan Area, Sweden Job Level : N/A Designation : Board Member at e-Avrop
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Insights For Selling To Peter

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't rely on relationship building even if they act pleasantly
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Peter is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Peter

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Peter move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Peter take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Peter

Personality Compatibility


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