Peter Krogsgaard

Doer
DISC Type : ds

Chairman of the Board at Spejder Sport A/S

Copenhagen, Capital Region of Denmark, Denmark

Overview

Peter Krogsgaard is the Chief Commercial Officer at Copenhagen Airports, where he leads all commercial activities, communications, and the overall passenger journey. His extensive background spans the B2C and B2B sectors, with previous leadership roles in IT and telecommunications. Peter holds an MBA from AVT Business School and has pursued further education at London Business School.

His commitment to community and purpose-driven business is evident through his role as Chairman of the Board for Spejder Sport A/S, a leading outdoor equipment retailer. All profits from Spejder Sport are dedicated to supporting children and youth activities through the Danish Scout and Guide Association.

He is also a board member for Odense Letbane, contributing to the citys green transition through sustainable public transport.

Personality Overview

Fast-paced

Results Focused

Risk-Accepting

They exhibit a rare combination of being result-oriented but patient at the same time.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Passenger Experience
He is responsible for the overall passenger journey at Copenhagen Airports and has stated a mission to excel in customer service and the shopping experience.
Commercial Aviation
As CCO, he is deeply involved in airline sales, route development, and expanding the airport's position as a key hub in Northern Europe.
Outdoor Life
Serves as Chairman of the Board for Spejder Sport A/S, Denmark's largest supplier of equipment for outdoor living, indicating a passion for nature and outdoor activities.

Media Appearances

Peter has no verified media appearances

Work History

12-2023
Chairman of the Board at Spejder Sport A/S
2-2021
Board Member at Odense Letbane P/S
8-2016 - 12-2018
Board Member at NRGi
2-2016 - 9-2022
Board Member at skanvin a/s
9-2014
Chief Commercial Officer, SVP at Copenhagen Airports A/S

Education

2008 - 2009
MBA from AVT Business School
2018 - 2018
Finance and Financial Management Services from London Business School

More Information

Social Presence :

Prographics :

Exp : 30 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Leadership Designation : Chairman of the Board at Spejder Sport A/S
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Insights For Selling To Peter

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Focus on the results that your product produces, expect some strategic questions in return

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Peter is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Peter

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Peter move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Peter take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Peter

Personality Compatibility


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