Peter Schaefer

Pioneer
DISC Type : Dsi

Executive Vice President and Chief Sales Officer Automotive at Infineon Technologies

Greater Munich Metropolitan Area, Germany

Overview

As EVP & CSO for Automotive at Infineon, Peter leverages over 25 years of semiconductor experience to drive growth and innovation. He leads sales for the automotive division and holds a Diplom-Ingenieur from RWTH Aachen University.

He is passionate about shaping the future of mobility, viewing it as a broad ecosystem that includes everything from e-bikes and two-wheelers to construction and agricultural vehicles. This passion drives his focus on creating solutions for the entire mobility landscape.

He is a key driver of industry collaborations to accelerate the adoption of software-defined vehicles, including recent partnerships with Lenovo and HL Klemove.

Personality Overview

Dynamic But Sincere

Decisive But Friendly

Friendly But Fast

They have the unique ability to win both love and respect from their team (or outsiders)  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed If they are convinced, they can become very strong champions for your product

Topics They Care About

Software-Defined Vehicles
He is enabling the automotive industry's transformation by fostering partnerships and solutions that accelerate the development of software-defined and autonomous vehicles.
Future of Mobility
Views mobility as a broad ecosystem beyond cars, encompassing buses, trucks, construction vehicles, and e-bikes, all powered by semiconductor technology.
Automotive Partnerships
Actively forms strategic collaborations, such as with HL Klemove and Lenovo, to accelerate innovation and enable next-generation autonomous driving solutions.

Media Appearances

IAA Voices Interview – Peter Schäfer, Infineon Technologies AG. Featured in IAA Transportation

See Now

Work History

3-2024
Executive Vice President and Chief Sales Officer Automotive at Infineon Technologies
4-2021 - 3-2024
Executive Vice President and CMO Automotive at Infineon Technologies
11-2008 - 3-2021
Senior Vice President and General Manager Automotive Microcontrollers at Infineon Technologies
1999 - 11-2008
Vice President at Infineon North America, Infineon Flash, Qimonda
1995 - 1998
Key-Account-Manager at Siemens

Education

1990 - 1995
Diplom-Ingenieur from RWTH Aachen University

More Information

Social Presence :

Prographics :

Exp : 30 Location : Greater Munich Metropolitan Area, Germany Job Level : Leadership Designation : Executive Vice President and Chief Sales Officer Automotive at Infineon Technologies
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Insights For Selling To Peter

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Keep your pitch focused on the impact but nurture the relationship too
  • During followups, use calls or text if needed, they should be fine

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don’t hesitate from asking questions or pushing them, but take a formal approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Peter is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Peter

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Peter move?

  • They are generally fast movers and can take quick decisions
  • Can Peter take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Peter

Personality Compatibility


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