Philip Fierlinger
Login to view DISC.Co-founder, CXO at Upstock
📍 Tuki Tuki, Hawke’s Bay, New Zealand
Philip Fierlinger is the Co-founder and CXO of Upstock, a digital marketplace for the foodservice industry. With over 25 years of experience, he co-founded Xero, serving as Head of Design for nearly a decade after a distinguished career in Silicon Valley. Colleagues describe him as passionate, visionary, pragmatic, and enthusiastic.
Read the full overview →Current Role
Co-founder, CXO
Location
Tuki Tuki, Hawke’s Bay, New Zealand
Personality Overview
How Philip shows up
Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Priorities
Topics Philip cares about
Startup Mentorship
Actively advises and invests in multiple startups like Milanote and Storypark, and is dedicated to nurturing the quality of startups and design talent in New Zealand.
Wholesale Automation
As co-founder of Upstock, he is focused on transforming the B2B food ordering process, reducing waste, and simplifying transactions for restaurants, cafes, and suppliers.
Career
Work history
2-2024
Co-founder, CXO
Upstock
6-2019 - 2-2024
Co-founder, Co-CEO
Upstock
5-2008
Director
Skyrize
9-2016
Advisor & Investor
Milanote
9-2012
Investor & Advisor
Storypark
In the press
Media appearances
Upstock's Philip Fierlinger - Bosses Rebuilding. Featured in iHeartRadio – Bosses Rebuilding Podcast
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Business is Boring podcast interview with Upstock Co‑CEO Philip Fierlinger. Featured in Business is Boring podcast
+1 more appearances
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Education
1988 - 1992
BS
University of the Arts
Social presence
Behavioral profile
DISC profile (public)
DISC behavioral profile
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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