Pooja S. Vig

Go-getter
DISC Type : d

Brand Marketing Consultant at Midea America Corp

New York City Metropolitan Area, United States

Overview

Pooja S. Vig is a global marketing and sales leader with over 20 years of experience, currently a Brand Marketing Consultant at Midea America Corp. She excels in driving growth, transforming brands, and leading high-performing teams, previously holding leadership roles at Samsung and Logitech. She earned her MBA from Rutgers Business School.

She is interested in content from Harvard Business Review and TIME. Her career break indicates a focus on personal pursuits or development at that time, though specifics are not detailed.

She was a keynote speaker at the 2019 Global Samsung Galaxy UNPACKED Event, garnering 52 million global views.

Personality Overview

Decisive

Vision Oriented

Self-Confident

They respond well to confident salespeople.  They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Marketing Transformation
Led marketing transformation for Midea America, focusing on cohesive strategy and branding. Previously spearheaded strategic marketing transformations in multi-category environments.
Data-Driven Brand Building
Emphasizes being a "Data Driven Brand Builder" in her headline, indicating a focus on leveraging data for brand development and market success.
Organizational Development
Identifies organizational gaps and builds high-performing teams, cultivating collaborative, empowered teams with a shared purpose and a "test-and-learn" mindset.

Media Appearances

Pooja has no verified media appearances

Work History

3-2024 - 11-2024
Brand Marketing Consultant at Midea America Corp
1-2023 - 12-2023
Career Break
3-2021 - 12-2022
Vice President, Head of Marketing (North America) at Logitech
1-2020 - 3-2021
Interim Vice President & Senior Director, Customer & Channel Marketing (Home Appliances) at Samsung Electronics America
3-2018 - 12-2019
Senior Director, Head of Integrated Marketing (US Smartphones) at Samsung Electronics America

Education

Master of Business Administration - MBA from Rutgers Business School
Bachelor of Commerce - BCom from Hansraj College

More Information

Social Presence :

Prographics :

Exp : 10 Location : New York City Metropolitan Area, United States Job Level : N/A Designation : Brand Marketing Consultant at Midea America Corp
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Insights For Selling To Pooja S.

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Be crisp while making the pitch
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pooja S. is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Pooja S.

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Pooja S. move?

  • Their decision making speed is somewhere in the middle.
  • Can Pooja S. take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Pooja S.

Personality Compatibility


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