Prasenjit Roy (He/Him)

Judge
DISC Type : Dc

Business Transformation Thought Leader at NTT DATA India

Mumbai, Maharashtra, India

Overview

Prasenjit is a Business Transformation Thought Leader at NTT DATA with over 25 years of corporate experience in strategic marketing. His peers describe him as innovative, seasoned, and unflappable. He holds an MBA from IIFT and a post-graduate certificate from IIT Bombay, and is a past Chair of the NASSCOM Sales & Marketing Council.

He is passionate about nurturing the next generation of business leaders and entrepreneurs. He actively contributes by serving as a visiting professor at premier institutes like IIM Kozhikode and IIFT and by coaching and mentoring for NASSCOM’s 10, 000 Start-ups program and SME Forum across India.

Unique fact: He has authored articles on forward-looking topics like how the Metaverse will change marketing and leveraging virtual influencers.

Personality Overview

Features Driven

Objective Thinker

Fast But Wary

They prefer to be the ones controlling the conversation or defining the terms.  They take a lot of pride in personal achievements. They are not always relationship oriented.

Topics They Care About

Data & AI Transformation
As a certified AI evangelist, he delivered a recent keynote on leveraging Data, Analytics, and AI for digital transformation and business growth.
Strategic Marketing
A seasoned CMO, he champions "Integrated Strategic Marketing" and has generated significant business pipelines throughout his career.
Startup Mentorship
He actively coaches startups and SMEs through his work with NASSCOM's 10, 000 Start-ups program, showing a passion for fostering innovation.

Media Appearances

We are honored to welcome Mr. Prasenjit Roy, Chief Strategy Officer at NTT DATA India. Featured in Facebook (TIMSR Mumbai)

See Now

Work History

4-2024
Business Transformation Thought Leader at NTT DATA India
4-2021 - 3-2024
Senior Executive Vice President and Chief Marketing Officer at NTT DATA India
4-2021 - 3-2024
Business Transformation Thought Leader at NTT DATA India
4-2019 - 3-2021
Senior Executive Vice President & Chief Marketing Officer at NTT DATA India
11-2016 - 3-2019
Senior Vice President & Chief Marketing Officer at NTT DATA India

Education

2002 - 2003
Post Graduate Certificate Program from Indian Institute of Technology, Bombay
1992 - 1994
Masters in Business Adminstration from Indian Institute of Foreign Trade

More Information

Social Presence :

Prographics :

Exp : 33 Location : Mumbai, Maharashtra, India Job Level : Senior Designation : Business Transformation Thought Leader at NTT DATA India
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Insights For Selling To Prasenjit

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Get to the point quickly instead of spending time doing small talk
  • Objectively showcase the impact that your product creates

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Do not spend too much time focusing on product tech or features
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Prasenjit is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Prasenjit

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Prasenjit move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Prasenjit take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Prasenjit

Personality Compatibility


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