Prince Ghuman
Login to view DISC.Prince Ghuman is a marketing and sales leader who specializes in applying neuroscience to business strategy. A Forbes contributor and professor of neuromarketing, he has driven growth in the fintech, e-commerce, and crypto industries. His students and colleagues describe him as informative, enigmatic, and charismatic.
His core passion is understanding the why behind human behavior, a drive that fueled his career in marketing and led him to become an author and educator. He loves teaching and aims to make the science behind consumer decisions accessible to a broader audience through his work.
He wrote the book "Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains" to explore the science of consumer psychology.
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