Maria Shilyaeva
Login to view DISC.Maria is the Marketing Director for EMEA & WTR at The Hershey Company, with 12 years of experience turning market insights into brand innovation and growth. A University of Exeter graduate, she is described as a leader who excels at setting clear direction while empowering her team with autonomy to execute.
Outside of work, Maria demonstrates an interest in experiential marketing and live events, such as activating the Reeses brand at the Boardmasters music and surfing festival. She also follows developments from other leading FMCG companies like Procter & Gamble and Unilever.
Maria won a Gold Award for "Best Product Launch" for the highly successful Reeses Creme Egg "Lay off our eggs" campaign.
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