啓一 植村

Examiner
DISC Type : cs

代表取締役/Creative Director at DRIVE株式会社

Japan

Overview

啓一 植村は、DRIVE株式会社の創設者兼代表取締役クリエイティブディレクターです。Ogilvy、I&S BBDOなど著名な広告代理店で経験を積み、多数の国際広告賞を受賞。東洋美術学校で学んだ後、現在は同校で講師も務めています。また、一級小型船舶操縦士の免許を保有しています。

仕事以外では、30年近く通い続けるラーメン店のように、職人技と継続性に価値を見出しています。気候変動が日常生活に与える影響について考察したり、長年にわたり母校で教鞭を執り、次世代のクリエイター育成に情熱を注いだりしています。

ユニークな事実:彼は一級小型船舶操縦士の免許を持っています。

Personality Overview

Process Oriented

Tough To Convince

Overcautious

Being observant comes to them naturally.  They tend to be clear about their needs and limitations and are unlikely to promise too much. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

統合クリエイティブ
広告、PR、デジタル、イベントを統合的に設計し、事業をスケールさせることを専門としており、これが自身の会社の核となる哲学です。
クリエイティブ教育
母校である東洋美術学校で9年以上にわたり非常勤講師を務め、次世代のクリエイターの育成に深く関わっています。
ブランドの持続性
長年愛されるラーメン店を例に挙げ、一貫した品質と職人技が、ビジネスで長く選ばれ続ける価値を生むと考えています。

Media Appearances

啓一 has no verified media appearances

Work History

4-2018
代表取締役/Creative Director at DRIVE株式会社
8-2016 - 4-2018
Executive Creative Director/取締役 at RAMP TOKYO
6-2015 - 7-2016
Executive Creative Director/ Chief Innovation officer at TAG TRIBAL / Tokyu Agency
12-2011 - 5-2015
Senior Creative Director at I&S BBDO
2-2007 - 1-2009
Associate Creative Director at Fallon Tokyo

Education

造形デザイン科 from 東洋美術学校/Toyo Institute of Art and Design

More Information

Social Presence :

Prographics :

Exp : 24 Location : Japan Job Level : Mid-senior Designation : 代表取締役/Creative Director at DRIVE株式会社
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Insights For Selling To 啓一

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with 啓一 is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from 啓一

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will 啓一 move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can 啓一 take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And 啓一

Personality Compatibility


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