Pulak Srivastava is a B2B SaaS growth professional, now Senior Manager of Performance Marketing and Demand Gen at Sage following its acquisition of Fyle. He specializes in building scalable demand engines from scratch, having helped power Fyles growth to over $10M ARR. He holds a Bachelor of Technology from UPES.
Outside of his marketing career, Pulak is an avid football fan and a passionate supporter of Liverpool FC. He also enjoys engaging in deep conversations about history, philosophy, and politics, showcasing a keen interest in the humanities and current affairs.
Unique fact: He is a dedicated Liverpool football club supporter.
Read the full overview →They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships.
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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