Rachael Millard ACIM

Collaborator
DISC Type : si

Head of Digital Acquisition Marketing (Secured Borrowing & Insurances) at Barclays UK

Solihull, England, United Kingdom

Overview

Rachael has no verified overview

Personality Overview

Example Driven

Consensus Builder

Good Listener

Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.  Scenarios where both sides can come out as winners appeal to them greatly. They are more likely to opt for solutions that are proven in the market.

Topics They Care About

Rachael has no verified topics they care about

Media Appearances

Rachael has no verified media appearances

Work History

4-2023
Head of Digital Acquisition Marketing (Secured Borrowing & Insurances) at Barclays UK
2-2020 - 4-2023
Head of Business Banking Marketing at Barclays UK
7-2022
Marketing Adviser at Freelance
6-2020 - 4-2023
Founder at YoniSoap
4-2017 - 2-2020
VP Customer Experience Transformation at Barclays

Education

1-2021 - 12-2021
Master's degree from CIM | The Chartered Institute of Marketing
2017 - 2017
Digital Marketing and Leadership from Squared Online

More Information

Social Presence :

Prographics :

Exp : 20 Location : Solihull, England, United Kingdom Job Level : Mid-senior Designation : Head of Digital Acquisition Marketing (Secured Borrowing & Insurances) at Barclays UK
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Insights For Selling To Rachael

During A Call Or A Meeting

DO's

  • Use testimonials, case studies to show them why it is a low-risk, high-value decision
  • Show genuine interest in solving their problems
  • If possible, involve their colleagues in the sales process

DONT's

  • Don’t ask too many questions that sound too dry and objective
  • Don’t push them to make decisions very fast, let them take their time
  • Don’t get into excessive details unless prompted

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachael is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Rachael

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Rachael move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Rachael take some risk or not?

  • They are unlikely to take many risks.

You And Rachael

Personality Compatibility


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