Rachel Hobbs in

Rachel Hobbs

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Director, Global Brand Public Relations at The Coca-Cola Company
📍 United States

Rachel is the Director of Global Brand PR at The Coca-Cola Company, specializing in digital content and marketing strategy. A graduate of the University of Georgias Grady College of Journalism, colleagues describe her as enthusiastic, highly motivated, and organized, with strong writing skills.

Outside of her corporate role, Rachel is passionate about social impact and empowerment. She is proud of her companys partnership with the Special Olympics and draws inspiration from prominent female leaders and entrepreneurs like Sara Blakely and Whitney Wolfe.

She is a Certified ScrumMaster (CSM), indicating a proficiency in agile project management methodologies.

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Experience
10 Years
Current Role
Director, Global Brand Public Relations
Job Level
Mid-senior
Location
United States
Personality Overview

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Priorities

Topics Rachel cares about

Global Brand Storytelling
Leads global brand PR, leveraging her journalism background to craft compelling narratives for iconic campaigns like "Share a Coke".
Digital Content Strategy
Her career includes roles as Director and Head of Content, focusing on strategy for web, blogs, and integrated campaigns at Coca-Cola and Calendly.
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Career

Work history

8-2024
Director, Global Brand Public Relations
The Coca-Cola Company
1-2024 - 8-2024
Director, Digital Content
The Coca-Cola Company
3-2021 - 1-2024
Senior Manager, Digital Content
The Coca-Cola Company
12-2017 - 6-2019
Head of Content
Calendly
3-2017 - 12-2017
Senior Marketing Manager
Calendly
In the press

Media appearances

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Education
Bachelor of Arts in Journalism
Grady College of Journalism and Mass Communication, University of Georgia
Social presence
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Behavioral profile

DISC profile (public)

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