Rachel Reckner

Inspirer
DISC Type : di

VP, Global Strategic Marketing and Affiliate Operations at LEO Pharma

Copenhagen, Capital Region of Denmark, Denmark

Overview

Rachel Reckner is the VP of Global Strategic Marketing and Affiliate Operations at LEO Pharma, with a background in brand development at companies like Beta Bionics and AstraZeneca. Holding a Masters from Texas A&M University, she is described by colleagues as an inspiring, visionary, and collaborative leader known for flawless execution.


She is responsible for leading the global commercial launch readiness for one of LEO Pharmas key products.

Personality Overview

Achievment Oriented

Fast Adopter

Decisive

They respond well to objective pitches but also attach some value to relationships.  They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Topics They Care About

Pharma Product Launches
Her current role at LEO Pharma is focused on leading global commercial launch readiness for a novel brand, and she actively recruits for her launch team.
Inspiring Leadership
In her own hiring posts, she seeks an "inspiring marketing leader, " and colleagues have described her as a truly inspired mentor and leader.
Global Brand Strategy
Her career history includes roles as Global Marketing Director and VP of Global Strategic Marketing, demonstrating a consistent focus on worldwide brand development.

Media Appearances

Rachel has no verified media appearances

Work History

12-2022
VP, Global Strategic Marketing and Affiliate Operations at LEO Pharma
7-2021 - 8-2022
Vice President of Marketing and Market Access at Beta Bionics
9-2020 - 6-2021
Vice President Marketing at Beta Bionics
3-2018 - 2-2020
Global Marketing Director, CV, Renal and Metabolism at AstraZeneca
9-2014 - 3-2018
Global Product Brand Director, Diabetes at Eli Lilly and Company

Education

1995 - 1997
Master from Mays Business School - Texas A&M University
1996 - 1996
Postgraduate Certificate from Rennes School of Business

More Information

Social Presence :

Prographics :

Exp : 27 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Senior Designation : VP, Global Strategic Marketing and Affiliate Operations at LEO Pharma
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Insights For Selling To Rachel

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachel is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Rachel

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Rachel move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Rachel take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Rachel

Personality Compatibility


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