Rachel Stark, M.S., CFMP, CDMP®

Judge
DISC Type : Dc

VP, Digital Marketing Specialist at Burke & Herbert Bank

Moorefield, West Virginia, United States

Overview

Rachel has no verified overview

Personality Overview

Generally Skeptic

Quality Focused

Fast But Wary

They prefer to move quickly, and expect the same from others.  They are less concerned about the product and more about its potential impact. They do not care very much about building rapport or relationships.

Topics They Care About

Rachel has no verified topics they care about

Media Appearances

Rachel has no verified media appearances

Work History

9-2024
VP, Digital Marketing Specialist at Burke & Herbert Bank
6-2023 - 10-2024
Digital Marketing Specialist at Summit Community Bank
4-2020 - 6-2023
Marketing Generalist at Summit Community Bank
1-2017 - 4-2020
Marketing Assistant at Summit Community Bank
6-2013 - 7-2023
Marketing Consultant - Web and Content Designer at Freelance

Education

5-2022 - 5-2023
Master of Science - MS from West Virginia University
2010 - 2013
Bachelor of Arts (B.A.) from Shepherd University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Moorefield, West Virginia, United States Job Level : Senior Designation : VP, Digital Marketing Specialist at Burke & Herbert Bank
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Insights For Selling To Rachel

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Be respectful but crisp

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Do not spend too much time focusing on product tech or features
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachel is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Rachel

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Rachel move?

  • If convinced, they can reach decisions quite fast.
  • Can Rachel take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Rachel

Personality Compatibility


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