Rachel Wang

Inquirer
DISC Type : dc

Global Communication Manager, Segment Electronics, Business Line Industries, Robotics at ABB

Taiwan

Overview

Rachel Wang is a Global Communication Manager at ABB Robotics with over 15 years of experience in electronics and industrial automation. Specializing in global marketing strategies and product marketing, she holds a Masters degree from the University of Leeds and is committed to driving growth across international markets.

Described as a professional with high emotional intelligence, Rachel has a flexible, open-minded, and persevering personality. She is recognized for her ability to thrive under pressure and adapt quickly to market trends, enabling her to achieve goals across diverse divisions and functions.

Unique fact: In 2014, she was recognized as a Best Employee for providing timely and effective marketing services from headquarters to the regional online team.

Personality Overview

Hard To Convince

Judgemental

Upfront

They don’t always try to control the conversation but neither do they like yielding it fully.  They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.

Topics They Care About

Robotics in Electronics
Her work and shared content focus on promoting robotic solutions, like surface finishing technology, for the competitive electronics manufacturing industry to boost productivity and reduce waste.
Global Marketing Strategy
As a global manager, she is responsible for managing and executing comprehensive communication strategies for ABB's robotics division to foster engagement across international markets.
Manufacturing Productivity
Her posts often highlight how automation enhances engineering efficiency, improves cycle times, and provides significant material savings for electronics manufacturers.

Media Appearances

Rachel has no verified media appearances

Work History

10-2023
Global Communication Manager, Segment Electronics, Business Line Industries, Robotics at ABB
2-2023 - 9-2023
Global Communication Manager, Business Line Electronics, Robotics at ABB
2-2022 - 9-2023
Communication Manager, Robotics, Taiwan at ABB
2-2022 - 2-2023
Country Communication Manager, Taiwan at ABB
4-2017 - 1-2022
Assistant Marketing Manager, Robotics, Taiwan at ABB

Education

2011 - 2012
Master from University of Leeds
2000 - 2005
Bachelor from Soochow University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Taiwan Job Level : Middle Designation : Global Communication Manager, Segment Electronics, Business Line Industries, Robotics at ABB
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Insights For Selling To Rachel

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Make sure that you you respond to any queries from them quickly
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Avoid long winding pitches, stay objective
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachel is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Rachel

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Rachel move?

  • Their decision making speed is somewhere in the middle.
  • Can Rachel take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Rachel

Personality Compatibility


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