Raj Chopra

Evaluator
DISC Type : DCS

Director, Agentforce, AI, Data, CRM at Salesforce

San Francisco Bay Area, United States

Overview

Raj Chopra is a Director at Salesforce leading Agentforce, AI, and Data CRM solutions. With an MBA and an AI strategy certification from Stanford, he excels at translating business needs into Salesforce solutions, delivering over $10M in annual ACV. Colleagues describe him as knowledgeable, driven, and a valuable teammate.

He is a certified Salesforce Agentforce Champion and Innovator, placing him at the forefront of the companys latest autonomous AI agent technology.

Personality Overview

Quality Focused

Thorough Evaluator

Fast But Analytical

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Agentic AI Solutions
His current role is focused on leading Salesforce's Agentforce, building and positioning autonomous agentic layer solutions for customers.
Revenue Transformation
He has deep expertise in Revenue Cloud, CPQ, and Billing, with a track record of helping clients optimize their quote-to-cash processes.
AI-Driven Strategy
He completed an AI-Driven Leadership & Strategies program at Stanford University, showing a core interest in applying AI at a strategic business level.

Media Appearances

Raj has no verified media appearances

Work History

2023
Director, Agentforce, AI, Data, CRM at Salesforce
2021 - 2023
Director, CRM & Revenue Cloud at Salesforce
2019 - 2021
Senior Manager, Sales Cloud, Service Cloud & Revenue Cloud at Salesforce
2018 - 2019
Principal Solutions Architect & Strategist at Simplus
2016 - 2018
Director, Global Solutions Consulting at Model N

Education

12-2024 - 2-2025
AI-Driven Leadership & Strategies for the Future from Stanford University
2004 - 2006
M.B.A from W. P. Carey School of Business – Arizona State University

More Information

Social Presence :

Prographics :

Exp : 29 Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Director, Agentforce, AI, Data, CRM at Salesforce
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Insights For Selling To Raj

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Raj is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Raj

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Raj move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Raj take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Raj

Personality Compatibility


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