Raju Keertipati

Observer
DISC Type : ci

Chief Information Officer at Chedraui USA

Los Angeles Metropolitan Area, United States

Overview

As Chief Information Officer at Chedraui USA, Raju Keertipati leads the IT landscape, including digital commerce, AI/ML, and cybersecurity. A graduate of the Indian Institute of Technology with a CISSP certification, he is responsible for global strategy and transformation initiatives across the companys core business areas.

Based on feedback from colleagues, Raju is known for his professional, service-minded, and solution-oriented approach. He is often described as a positive and cooperative leader who excels at people management and fostering collaboration across different cultures, making him a highly effective business partner.

He holds the Certified Information Systems Security Professional (CISSP) certification, highlighting his expertise in cybersecurity.

Personality Overview

Curious

Assertive

Example Seeker

They are likely to ask many questions and look heavily for supporting information.  They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

AI/ML in Retail
Oversees the implementation of advanced AI and Machine Learning analytics for sales, supply chain, and digital commerce in his current and past roles.
Cybersecurity & GRC
As a Certified CISSP, he is directly responsible for Chedraui USA's cybersecurity, privacy, governance, risk, and compliance.
Supply Chain Modernization
His responsibilities consistently include overseeing supply chain IT functions and he has led warehouse management system upgrades in previous roles.

Media Appearances

Raju has no verified media appearances

Work History

12-2025
Chief Information Officer at Chedraui USA
12-2023 - 12-2025
Senior Vice President of Information Systems and Cybersecurity at Chedraui USA
1-2023 - 12-2023
Vice President Information Technology at Chedraui USA
10-2020 - 12-2023
Vice President - Product, Supply Chain, Analytics, Integration/ Architecture & Corporate Platforms at Smart & Final
6-2020 - 10-2020
Vice President - Product, Supply Chain, Integration & Analytics Platforms at Smart & Final

Education

1997 - 1999
Master's degree from Indian Institute of Technology, Kanpur

More Information

Social Presence :

Prographics :

Exp : 19 Location : Los Angeles Metropolitan Area, United States Job Level : Leadership Designation : Chief Information Officer at Chedraui USA
URL has been copied!

Insights For Selling To Raju

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Raju is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Raju

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Raju move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Raju take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Raju

Personality Compatibility


Other Chedraui USA Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.