Rebecca Domanico

Initiator
DISC Type : Di

Vice President, Client Partner at Shift Paradigm

Greater Tampa Bay Area, United States

Overview

Rebecca is a client success executive with over 20 years of experience driving growth and managing enterprise portfolios for brands like Atlassian, AARP, and CSL Plasma. Described by colleagues as dependable and possessing phenomenal integrity, she is an expert in Martech, loyalty, and CX transformation.

Outside of her core responsibilities, Rebecca is an active professional networker, attending industry events like the Braze Forge conference. She is a highly supportive leader who publicly celebrates the achievements of her colleagues and promotes a collaborative team environment.

She has managed omnichannel loyalty and promotional programs for an extensive list of iconic global brands, including Michael Kors, Under Armour, and Best Buy.

Personality Overview

Confident

Friendly Challenger

Conviction Driven

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Enterprise Client Success
Her career is focused on leading client success for enterprise accounts, managing multimillion-dollar portfolios, and deepening executive partnerships with global brands.
Martech & Loyalty
She has extensive experience delivering loyalty and promotional programs for major retail brands and recently earned an Adobe Journey Optimizer sales certification.
Team Leadership
She has a demonstrated history of building, mentoring, and leading high-performing client success organizations and cross-functional teams at multiple companies.

Media Appearances

Rebecca has no verified media appearances

Work History

1-2022
Vice President, Client Partner at Shift Paradigm
4-2018 - 12-2021
Senior Director, Client Delivery at Merkle
1-2014 - 4-2018
Senior Director, Client Relations at Kobie Marketing
8-2011 - 10-2013
Program Director at Valpak
3-2008 - 8-2011
Manager, Client Operations at Valpak

Education

Business from St. Petersburg College

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Tampa Bay Area, United States Job Level : Senior Designation : Vice President, Client Partner at Shift Paradigm
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Insights For Selling To Rebecca

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Clearly address the competitive aspects
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rebecca is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Rebecca

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Rebecca move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Rebecca take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Rebecca

Personality Compatibility


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