Rebecca L.

Wildcard
DISC Type : ics

Business Director, Digital & Product at Christie's

London, England, United Kingdom

Overview

Rebecca is an internationally experienced director at Christies with over a decade in the fine arts industry. She specializes in business development, data-driven strategy, and digital innovation to fuel growth across global markets. She holds a Master of Arts from Sothebys Institute of Art, underscoring her deep industry expertise.

Outside of her professional life, Rebecca is committed to charitable causes. She recently completed a 55-mile London to Brighton charity bike ride to raise funds for Embracing Arts, an organization that supports children with special educational needs. She is also passionate about mentoring early-career professionals in the art world.

Unique fact: Rebecca played a key role in negotiating the record-breaking sale of a painting by Tamara de Lempicka.

Personality Overview

ROI Driven

Friendly But Slow

Curious But Skeptical

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Digital in Fine Art
As Business Director for Digital & Product, she is focused on the intersection of art and innovation and is actively hiring for her team in this space.
Data-Driven Growth
Advocates using data and insights to understand client needs, demonstrate market leadership, and fuel sustainable business growth.
Children's Charities
Actively fundraises for causes like Embracing Arts, which creates experiences for children with special educational needs and disabilities.

Media Appearances

Rebecca has no verified media appearances

Work History

4-2024
Business Director, Digital & Product at Christie's
9-2020 - 4-2024
Client Governance & Data Protection Director, Information Strategy, Data & Insights at Christie's
7-2019 - 4-2020
Associate Director, Business Manager at Christie's
12-2016 - 7-2019
Associate Director, Commercial Business Finance Advisor at Christie's
9-2016 - 12-2016
Marketing Coordinator at Christie's

Education

8-2010 - 5-2012
Master of Arts (M.A.) from Sotheby's Institute of Art

More Information

Social Presence :

Prographics :

Exp : 11 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Business Director, Digital & Product at Christie's
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Insights For Selling To Rebecca

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rebecca is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Rebecca

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Rebecca move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Rebecca take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Rebecca

Personality Compatibility


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