Rebecca Okamoto

Trailblazer
DISC Type : DI

Principal and Founder at Evoke Strategy Group, LLC

San Francisco Bay Area, United States

Overview

Rebecca Okamoto is the Principal and Founder of Evoke Strategy Group, where she specializes in pitch, presentation, and narrative clarity. A former supply chain executive at Procter & Gamble and The Wella Corporation, she leverages her extensive corporate background and a Bachelor of Science from Rensselaer Polytechnic Institute to elevate untapped talent into leadership roles. People often describe her as engaging, professional, and an incredible teacher.

Rebecca is deeply passionate about changing the way overlooked voices, particularly women and professionals in STEM, are recognized and rewarded in the business world. This mission drives her work as a consultant, speaker, and mentor, aiming to give people the tools to articulate their value confidently and effectively.

Her TEDx talk was chosen as a "TED Editors Pick" and named one of the 25 essential TEDx talks of 2025.

Personality Overview

Friendly But Fast

Charismatic

Persuasive

They respond better to a combination of speed and relationship.  They are charming and have the ability to align others behind their decisions. They like to keep things under control.

Topics They Care About

Narrative Clarity
Her consultancy is built around helping professionals articulate their value and pitch ideas concisely, often using her "20 words or less" framework to achieve clarity.
Women in STEM
Her professional mission and advocacy are focused on elevating women and other underrepresented voices in STEM fields into executive leadership positions.
Career Advancement
She dedicates her work to helping talented people overcome hidden hurdles and advance their careers by improving how they communicate their strategic value.

Media Appearances

Rebecca has no verified media appearances

Work History

12-2013
Principal and Founder at Evoke Strategy Group, LLC
5-2007 - 6-2014
Supply Chain, Operations and Brand Protection Leader (North America/Latin America) at The Wella Corporation
2006 - 2007
Product Supply Country Manager and Business Unit Forecasting at Procter & Gamble International Operations
2002 - 2006
Snacks and Beverages Asia Product Supply Manager at Procter & Gamble International Operations
1997 - 2002
Operations Manager at Procter & Gamble International Operations

Education

Bachelor of Science (B.S.) from Rensselaer Polytechnic Institute

More Information

Social Presence :

Prographics :

Exp : 29 Location : San Francisco Bay Area, United States Job Level : Leadership Designation : Principal and Founder at Evoke Strategy Group, LLC
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Insights For Selling To Rebecca

During A Call Or A Meeting

DO's

  • Help them visualize the impact of their decision
  • Ask them for a lunch or coffee once some rapport has been established
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Avoid unnecessary negativity or slowness
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rebecca is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Rebecca

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Rebecca move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Rebecca take some risk or not?

  • They can take risks if necessary.

You And Rebecca

Personality Compatibility


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