Renan Castro in

Renan Castro

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Gerente de E-Commerce | Novos Negócios Digitais at Coty
📍 São Paulo, São Paulo, Brazil

With over 10 years of experience in consumer goods at companies like LOréal and Coty, Renan is an E-Commerce Manager specializing in sales, business development, and trade marketing. He is currently pursuing an Online Retail MBA at the University of São Paulo to further his expertise.

Outside of his corporate roles, Renan is an entrepreneur who co-founded his own e-commerce business, HMZX Online. He is passionate about mentoring the next generation, having given a lecture to students on happiness, dreams, and emotional intelligence, topics he feels are underexplored in academia.

Unique fact: He created and successfully registered a trademark for the company he founded, HMZX Online.

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Experience
12 Years
Current Role
Gerente de E-Commerce | Novos Negócios Digitais
Location
São Paulo, São Paulo, Brazil
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Renan cares about

E-commerce & B2B
Currently manages e-commerce and new digital business at Coty, with a focus on B2B and B2C platforms. He also founded his own e-commerce company.
Future of Retail
Actively studies retail trends and consumer behavior as part of his MBA at the University of São Paulo and his professional roles.
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Career

Work history

11-2023
Gerente de E-Commerce | Novos Negócios Digitais
Coty
11-2020 - 10-2023
Co-owner
HMZX Online
11-2018 - 10-2020
Regional Sales Manager
L'Oréal
1-2018 - 10-2018
Business Development Manager
L'Oréal
12-2016 - 12-2017
Business Development Coordinator (São Paulo State | South Region)
L'Oréal
In the press

Media appearances

Renan Castro, Gerente de Novos Negócios na Coty .... Featured in Instagram
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Education
2012 - 2013
Certified | Specialized
FIA Business School
2021 - 2022
Master of Business Administration - MBA
USP - Universidade de São Paulo
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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