Rhonda MacDougall

Observer
DISC Type : ci

Director, Corporate & Business Development at Michelin North America (Canada) Inc

Halifax, Nova Scotia, Canada

Overview

Rhonda MacDougall is the Director of Corporate & Business Development at Michelin, leveraging a deep background as a seasoned economic development professional. A graduate of St. Francis Xavier University, she previously held senior strategist roles at Invest Nova Scotia, focusing on investment readiness and strategic partnerships to foster regional growth.

Outside of her corporate role, Rhonda has profound roots in Nova Scotias agricultural community. Alongside her husband, she owned West River Holsteins, a dairy farm, and has been actively involved with the 4-H youth program since her childhood, even representing Nova Scotia in international training programs.

She and her husband were recognized as part of Canadas Outstanding Young Farmers program.

Personality Overview

Curious

Example Seeker

Assertive

They are likely to ask many questions and look heavily for supporting information.  They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Economic Development
Her career has been dedicated to economic and business development for Nova Scotia, from public sector strategy roles to her current position at Michelin.
Indigenous Economies
Serves as a Director on the Board of the Wskijinu'k Mtmo'taqnuow Agency, working to advance economic opportunities for Mi'kmaw First Nations.
Strategic Partnerships
A core theme of her career, focusing on building connections between stakeholders to promote economic growth in various sectors across Nova Scotia.

Media Appearances

Rhonda has no verified media appearances

Work History

2-2025
Director, Corporate & Business Development at Michelin North America (Canada) Inc
9-2023 - 3-2025
Senior Corporate Advisor at Invest Nova Scotia
6-2017 - 10-2023
Senior Strategist, Partnerships, Nova Scotia Business Inc. at Invest Nova Scotia
9-2015 - 9-2017
Senior Strategist, Regional Growth at Invest Nova Scotia
1-2013 - 6-2015
Director, Investment Readiness at Nova Scotia Business Inc. (NSBI)

Education

1996 - 1998
Public Relations from Algonquin College of Applied Arts and Technology
1989 - 1993
Bachelor of Arts (BA) from St. Francis Xavier University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Halifax, Nova Scotia, Canada Job Level : Mid-senior Designation : Director, Corporate & Business Development at Michelin North America (Canada) Inc
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Insights For Selling To Rhonda

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Ask them questions to understand their needs better while staying affable
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rhonda is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Rhonda

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Rhonda move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Rhonda take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Rhonda

Personality Compatibility


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