Ricardo T Reis

Critic
DISC Type : C

Product Designer at Santander Brasil

Greater São Paulo Area, Brazil

Overview

Ricardo is a Product Designer at Santander with a Masters degree in Design Management from IADE. He focuses on the entire product lifecycle, from discovery and validation to delivery, and was recently recognized with a "Think Customer" award for his work impacting millions of users.

Outside of work, Ricardo is passionate about creative hobbies, including photography, music, and cooking, where he enjoys experimenting with new ingredients and learning new songs. He is also an avid fan of film trilogies like "The Lord of the Rings" and sells board games online as a hobby.

An interesting fact is that the number three has always been significant in his life, and his name, Ricardo T Reis, can be read as "ricardotreis, " which sounds like "Ricardo three" in Portuguese.

Personality Overview

Critic

Information Seeker

Objective Thinker

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They like to take decisions independently and do not seek others' support often.

Topics They Care About

Customer-Centric Design
Received the "Think Customer" award at Santander, underscoring his professional focus on developing solutions centered on user needs and validation.
Strategic Design
With a Master's in Design Management, he is passionate about understanding the strategic side of a problem before exploring design solutions.
Mentoring Designers
Serves as a Professor of Advanced UX/UI Design at Coderhouse, where he enjoys contributing to the professional growth of other designers.

Media Appearances

Ricardo has no verified media appearances

Work History

9-2022
Product Designer at Santander Brasil
6-2023 - 12-2024
Professor de design at Coderhouse
2-2022 - 9-2022
Product Designer at NTT DATA Europe & LATAM
11-2020 - 2-2022
UX/UI Designer at Kumulus
12-2019 - 9-2021
Product Designer at Cout

Education

2019 - 2021
Mestrado from IADE
2019 - 2020
UX Design from Design Circuit

More Information

Social Presence :

Prographics :

Exp : 5 Location : Greater São Paulo Area, Brazil Job Level : N/A Designation : Product Designer at Santander Brasil
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Insights For Selling To Ricardo T

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Tell them what ROI they can expect
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Don't give superficial answers, they are easily rattled by them
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ricardo T is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Ricardo T

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Ricardo T move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Ricardo T take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Ricardo T

Personality Compatibility


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