Richa Chhabra in

Richa Chhabra

Questioner · DISC type c
Associate Director, Brand at Parallel Design Studio
📍 Bengaluru, Karnataka, India

Richa Chhabra is an experienced brand and marketing consultant, currently serving as an Associate Director at Parallel Design Studio. She specializes in sharpening the brand, positioning, and web presence for expert-led businesses. Her expertise is built on a foundation of a Masters degree in Design Management from the University of the Arts London.

Outside of her primary professional role, Richa has shown a keen interest in social impact, having attended the Justicemakers Mela, a gathering for innovators in law and justice. She also has an academic interest in how societies evolve, demonstrated by her following of the Center for Knowledge Societies.

Richa was the first-ever hire at her previous firm, Cracker & Rush, where she was considered the "bedrock" of operations for over a decade.

Read the full overview →
Experience
17 Years
Current Role
Associate Director, Brand
Job Level
Mid-senior
Location
Bengaluru, Karnataka, India
Personality Overview

How Richa shows up

Not Easily Convinced
Price-Sensitive
Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Priorities

Topics Richa cares about

Brand Positioning
Her entire career focuses on helping businesses define their brand strategy, narrative, and communication, as noted in her headline and previous work experience.
Expert-Led Businesses
She specifically highlights her passion for assisting businesses driven by experts, indicating a niche focus on service-based or knowledge-based companies.
+4 more topics Login to view topics
Career

Work history

4-2026
Associate Director, Brand
Parallel Design Studio
8-2024 - 4-2026
Head of Marketing
Counselect
9-2014 - 8-2024
Strategist
CRACKER & RUSH
8-2012 - 8-2014
Consultant
Vertebrand Management Consulting
6-2007 - 7-2010
Designer
Pepe Jeans
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2010 - 2011
MA Design Management for the Fashion Industries
London College of Fashion, University of the Arts London
2003 - 2006
BHsc TC FAD
School of Fashion Technology
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

Other Parallel Design Studio Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Richa. Free, 10 seconds.