Richa Phogat in

Richa Phogat

Evaluator · DISC type Dsc
Head of Marketing - TISVA (Premium lighting) at Usha International
📍 Gurgaon, Haryana, India

Richa is a growth marketing leader with nearly a decade of experience across luxury retail, BFSI, and D2C sectors. An MBA from the Indian School of Business, her colleagues commend her rare ability to blend creative flair with analytical depth, and for mixing technology with creative thinking.

She appears passionate about the philosophy behind marketing, reflecting on the importance of "care" over speed in execution. Richa follows the Indian luxury landscape, appreciating brands that focus on craftsmanship and purpose. Her posts suggest she values brands with a strong, authentic story.

Unique Fact: She once wrote a humorous defense of the Indian sweet Soan Papdi, arguing it never needed a rebrand.

Read the full overview →
Experience
3 Years
Current Role
Head of Marketing - TISVA (Premium lighting)
Location
Gurgaon, Haryana, India
Personality Overview

How Richa shows up

Quality Focused
Fast But Analytical
Thorough Evaluator

They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Priorities

Topics Richa cares about

Growth Marketing
Uses insight-driven strategies to scale customer acquisition, engagement, and retention for luxury, BFSI, and D2C brands.
Brand Storytelling
Focuses on creating impactful business strategies by leading full-funnel marketing initiatives that include brand narratives and digital campaigns.
+4 more topics Login to view topics
Career

Work history

11-2024 - 7-2025
Head of Marketing - TISVA (Premium lighting)
Usha International
10-2022 - 10-2024
Senior Manager - Consumer Marketing
Good Earth
American Express
Full-time
9-2017 - 1-2018
Copywriting Strategist
Quantified Media
10-2016 - 9-2017
Business Development Manager
Ultra Healthcare
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2018 - 2019
Master of Business Administration - MBA
Indian School of Business
Bachelor of Arts (B.A.) Hons
Delhi University
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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