Richard St. John

Energizer
DISC Type : I

Success Analyst, Author, Speaker at RichardStJohn.com

Toronto, Ontario, Canada

Overview

Richard St. John is a success analyst, author, and speaker who spent over a decade conducting face-to-face interviews with more than 1, 000 successful individuals, including Bill Gates and Richard Branson. He previously founded The St. John Group, a marketing communications firm for technology companies, and worked at Nortels R&D labs.

An avid adventurer and marathon runner, Richards personal life reflects his professional focus on passion and persistence. His quest to understand success, which became his lifes work, was sparked by a simple question he was asked on a plane, leading to a decade-long research project across the globe.

He delivered one of the most popular TED Talks of all time, famously condensing 10 years of research into an impactful 3-minute presentation.

Personality Overview

Relationship Oriented

Big Picture Person

Enthusiastic

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are naturally enthusiastic, so take their promise with a pinch of salt. They are people oriented, friendly and like creating new connections.

Topics They Care About

Keys to Success
His primary focus is researching and speaking on the eight common traits of successful people, based on over 1, 000 interviews he personally conducted for his book.
Effective Communication
As a speaker and former CEO of a marketing communications firm, he excels at distilling complex ideas into simple, powerful messages, like his 3-minute TED talk.
Technology Marketing
He founded and led The St. John Group, which specialized in providing marketing communications services for leading technology companies.

Media Appearances

Richard has no verified media appearances

Work History

Success Analyst, Author, Speaker at RichardStJohn.com
CEO at The St. John Group
Design, research, marketing at BNR-Nortel R&D Labs

Education

Education details unavailable from OCAD University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Toronto, Ontario, Canada Job Level : Leadership Designation : Success Analyst, Author, Speaker at RichardStJohn.com
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Insights For Selling To Richard

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Talk about their team and how your product will help them do things better and easier
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid overloading them with too much detail
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Richard is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Richard

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Richard move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Richard take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Richard

Personality Compatibility


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