Richard Stirk

Pioneer
DISC Type : Dis

CEO Jugo X at Jugo

Greater Bristol Area, United Kingdom

Overview

As CEO of Jugo, Richard specializes in digital fan and customer engagement for global brands. His career includes roles as CEO of MeetTheBoss and VP at GDS Group. A Fellow of the Association of Professional Sales, he is described by others as an "innovator, " "pro, " and "dedicated. "

He helped create and grow MeetTheBoss. TV into a leading destination site with over 100, 000 C-level executive members.

Personality Overview

Decisive But Friendly

Friendly But Fast

Driven But Considerate

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Fan & Customer Engagement
His role as CEO of Jugo is centered on creating immersive digital experiences for sports and entertainment fans, partnering with brands like PSG, DP World Tour, and Arsenal.
Scaling SaaS Revenue
He is actively seeking leaders who have experience scaling SaaS companies, indicating a strong focus on sustainable revenue growth for his company.
Strategic B2B Partnerships
His work involves forging relationships with Fortune 500 enterprises, major sports leagues, and technology companies like Nokia, AWS, and NVIDIA to drive mutual growth.

Media Appearances

Richard has no verified media appearances

Work History

6-2022
CEO Jugo X at Jugo
6-2022
CEO Jugo at Jugo
3-2013 - 2-2023
CEO at MeetTheBoss
2010 - 3-2013
VP Events and Business Development Director at GDS Group
10-2009 - 12-2011
VP MeetTheBoss TV at GDS Group

Education

1998 - 2001
BA Hons from University of the West of England
1989 - 1996
Education details unavailable from Bristol Cathedral School

More Information

Social Presence :

Prographics :

Exp : N/A Location : Greater Bristol Area, United Kingdom Job Level : N/A Designation : CEO Jugo X at Jugo
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Insights For Selling To Richard

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • During followups, use calls or text if needed, they should be fine
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Richard is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Richard

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Richard move?

  • They are generally fast movers and can take quick decisions
  • Can Richard take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Richard

Personality Compatibility


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