Richard Woodall

Observer
DISC Type : ci

Head of Architecture at Sainsbury's

London, England, United Kingdom

Overview

Richard has no verified overview

Personality Overview

Assertive

Example Seeker

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They ask a lot of questions and rely heavily on information and collaterals.

Topics They Care About

Richard has no verified topics they care about

Media Appearances

Richard has no verified media appearances

Work History

8-2024
Head of Architecture at Sainsbury's
2-2023 - 8-2024
Domain Architect at Sainsbury's
6-2018 - 2-2023
Senior Solutions Architect at Sainsbury's
9-2004 - 6-2018
Principal Consultant at PA Consulting Group
7-2000 - 7-2004
Web Application Developer at Birmingham and Solihull Mental Health NHS Foundation Trust

Education

2000 - 2004
MEng from University of Warwick

More Information

Social Presence :

Prographics :

Exp : 25 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Head of Architecture at Sainsbury's
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Insights For Selling To Richard

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Persuade objectively how your product will help them achieve their goals
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Richard is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Richard

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Richard move?

  • They like to analyze well and then make their decisions.
  • Can Richard take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Richard

Personality Compatibility


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