Rikke Pernille Petersen is a Brand Marketing Manager at PureGym Denmark, specializing in brand strategy, partnerships, and campaign management. Her experience includes roles at Just Eat Takeaway. com and Red Bull, where she focused on brand visibility and consumer engagement. She is a graduate of Copenhagen Business Academy.
After spending two years working in Amsterdam, she took time off to travel before returning to her home city of Copenhagen. She has a keen interest in health and wellness, which aligns with her current role in the fitness industry. She also enjoys creative collaboration and wordplay.
Unique fact: She once led creative direction for advertising assets for the Red Bull Copenride 2021 sports campaign.
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