Ritu Ranade

Commander
DISC Type : D

Vice President - Entreprise | India, Srilanka, Bangladesh at SAP

Bengaluru, Karnataka, India

Overview

Ritu Ranade is a Vice President at SAP, leading the Enterprise Business for the Consumer Products and Life Sciences industries. With 22 years of experience, she focuses on cloud transition, P&L management, and GTM strategy. People describe her as a seasoned, focused, and exceptional leader with strong business acumen.

She is a passionate advocate for diversity and inclusion, serving as the D&I Co-Lead for SAP India. Her interest in empowerment is further highlighted by her completion of a Masters Program in Women Entrepreneurship at the Indian Institute of Management Bangalore. Ritu actively reflects on leadership, believing listening is a critical skill.

As a testament to her teams performance, they have won the "Market Unit of the Quarter" award ten times consecutively.

Personality Overview

Risk-Taker

Very Quick

Impact-Driven

They put a lot of effort into ensuring personal success.  They do not care very much about building rapport or relationships. They are less concerned about the product and more about its potential impact.

Topics They Care About

Cloud Transformation
Her primary role at SAP involves leading the transition of large enterprises from on-premise landscapes to the cloud, directly managing cloud growth metrics.
Diversity & Inclusion
She is the Co-Lead for SAP India's Diversity and Inclusion Council, partnering with HR and leadership to drive D&I strategy and goals.
Women in Leadership
She completed a Master's in Women Entrepreneurship and promotes events focused on empowering women through technology.

Media Appearances

Industry Knowledge Exchange Conclave – Powered by SAP (featuring Ritu Ranade, Consumer Products & Life Sciences Industry, SAP). Featured in CNBC TV18 India (Facebook video)

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Redington Fast-Tracks Digital Transformation Journey with RISE .... Featured in SAP News

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Industry Knowledge Exchange Conclave powered by SAP – Ritu Ranade on Simplification of Processes to Adopt Consolidated Growth. Featured in CNBC TV18 India (Facebook)

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Work History

1-2025
Vice President - Entreprise | India, Srilanka, Bangladesh at SAP
6-2024
SAP India - Diversity and Inclusion CoLead at SAP
9-2021
Vice President | Consumer Products & LifeScience Industry at SAP
1-2020 - 8-2021
Vice President Global Sales and Marketing & Channel at Bizongo
6-2019 - 12-2019
Managing Director - India at SoftwareONE

Education

2012 - 2012
Master Program in Women Entrepreneurship from Indian Institute of Management Bangalore
2000 - 2002
Master of Business Administration (M.B.A.) from Pune University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Bengaluru, Karnataka, India Job Level : Senior Designation : Vice President - Entreprise | India, Srilanka, Bangladesh at SAP
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Insights For Selling To Ritu

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Hold your ground without indulging in one-upmanship
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ritu is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Ritu

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Ritu move?

  • If convinced, they can reach decisions quite fast.
  • Can Ritu take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Ritu

Personality Compatibility


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