Rob Beresford

Balancer · DISC type S

📍 Chesterfield, England, United Kingdom

Rob Beresford is an experienced air source heat pump and gas installer, specializing in high-standard, rapid installations for both social and private housing. His teams have a wealth of experience, averaging 1500-2000 installations per year.

His operation is capable of completing most installations within a single day, showcasing significant efficiency.

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Location

Chesterfield, England, United Kingdom

Personality Overview

How Rob shows up

Empathetic

Slow To Decisions

Process-Oriented

They like following the process even if it takes time to reach any conclusion. They are courteous and respectful but practical. They are comfortable taking long term decisions.

Priorities

Topics Rob cares about

Heat Pump Systems

An expert in fitting air source heat pumps, central heating systems, and boilers for both the social and private housing sectors.

Installation Efficiency

Emphasizes the ability to complete installations to a very high standard within a single day, minimizing disruption for residents.

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Career

Work history

No work historyWe do not have verified professional history for this person yet.

In the press

Media appearances

No media yetWe could not find public media appearances for this person.

Education

Rob has no verified education history

Social presence

Behavioral profile

DISC profile (public)

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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Selling to Rob?

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You are seeing a preview. The full overview, priorities, media, and the complete selling playbook are members only.

How to run the call and the meeting
His cold-calling profile and exact script
How to write an email that lands
How to negotiate and close

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During a call or a meeting

Be very observant about how they perceive the risk in the decision

DON'T

Don’t brush off their concerns, their comfort with you will go down

Focus on making them comfortable before really commencing the sales motion

Reveal the full meeting playbookFree. 10 seconds.

When cold calling

Pattern Interrupt: A polite and formal approach, that doesn’t sound over-friendly or too aggressive makes it hard for them to say no to you.

Pace: Slow down a little bit, especially if you are fast usually. Sound like a 'calming break from the day' person.

Reveal the cold-call scriptFree. 10 seconds.

When writing an email

Subject: Formal

Length of mail: Long

Salutation: Yes (Something formal). Greeting: Yes (Say something formal/usual). Tone of words: Friendly, second-person. Bullet points: Could use. Closing line: Simply lay out the next steps. Complimentary close: Formal. Overall messaging: Focused on social proof and process

Reveal the full email formulaFree. 10 seconds.

Negotiating and closing

The secret to closing Rob fast: For them, low risk, acceptance by others and strong collaterals are most important.

How fast will Rob move? They can be some of the slowest decision makers.

Reveal the closing strategyFree. 10 seconds.

★

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