Rob Elliss

Questioner
DISC Type : c

Chief Revenue Officer (CRO) at Thales Cybersecurity Products

United Kingdom

Overview

Rob is the Chief Revenue Officer at Thales Cybersecurity, where he leverages over 25 years of industry experience to link security strategy with business outcomes. He is a seasoned sales leader responsible for global revenue and holds a PhD from the University of Nottingham, specializing in guiding nascent technologies to market maturity.

Outside of his extensive career in cybersecurity, Rob is a former competitive powerlifter. He previously represented Great Britain in international competitions, showcasing a high level of dedication and discipline.

At a previous company, he was recognized as the top-producing sales director for the entire company, every quarter of every year for nearly four years.

Personality Overview

Not Easily Convinced

Cautious & Analytical

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

Digital Sovereignty
Frequently speaks and writes about the importance of data localization and ensuring nation-states can control access to their own data, particularly in the cloud.
Cloud Security Strategy
Advocates for moving beyond basic compliance to build robust, resilient security models that address the complexities of multi-cloud and hybrid environments.
Data-Centric Security
Focuses on how protecting the data itself, rather than just perimeters, is crucial for enabling secure cloud and AI adoption.

Media Appearances

Rob Elliss – Author Profile on Thales Cybersecurity Products Blog. Featured in Thales Cybersecurity Products (CPL) Blog

See Now

Work History

1-2026
Chief Revenue Officer (CRO) at Thales Cybersecurity Products
4-2019 - 1-2026
Vice President of Sales, EMEA - Cybersecurity Products at Thales Cybersecurity Products
1-2015 - 3-2019
Vice President of Sales, EMEA - Identity and Data Protection at Gemalto
7-2009 - 1-2015
Vice President of Sales, Northern Europe at SafeNet-Gemalto
3-2004 - 7-2009
Director of Sales, Northern Europe at SafeNet-Gemalto

Education

PhD; BA Hons. from University of Nottingham

More Information

Social Presence :

Prographics :

Exp : 25 Location : United Kingdom Job Level : Leadership Designation : Chief Revenue Officer (CRO) at Thales Cybersecurity Products
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Insights For Selling To Rob

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rob is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Rob

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Rob move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Rob take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Rob

Personality Compatibility


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